{"id":4070,"date":"2017-08-25T18:13:22","date_gmt":"2017-08-25T18:13:22","guid":{"rendered":"https:\/\/pepesnonsmokingpartytimelounge.com\/?p=4070"},"modified":"2017-08-25T18:13:22","modified_gmt":"2017-08-25T18:13:22","slug":"what-the-hell-new-american-spirit-ad-still-has-false-advertising","status":"publish","type":"post","link":"https:\/\/pepesnonsmokingpartytimelounge.com\/?p=4070","title":{"rendered":"What the hell? New American Spirit ad still has false advertising"},"content":{"rendered":"
\"\"
This ad was in Sports Illustrated in July. What the hell? They were supposed to stop with this false advertising!<\/figcaption><\/figure>\n

I thought the FDA and RJ Reynolds had reached an agreement to knock this stuff off — a new ad in my Sports Illustrated last month STILL advertising that Natural Spirit cigarettes are “100 percent additive free.”<\/p>\n

I posted about this back in March.<\/a>\u00a0This was a settlement in response to FDA ruling that RJR had to drop its advertising that Natural American Spirit cigarettes were somehow more “natural” than other brands, when in fact, they simply are not. There’s simply little or no difference between this particular RJR brand and other cigarettes. It’s not safer in any, way, shape or form.<\/p>\n

Reportedly, the FDA and RJR reached this agreement in January. From a March article<\/a> about the agreement:<\/p>\n

In the memorandum, Reynolds said it would \u201cremove the phrase[s] \u2018Additive Free\u2019 \u2026 [and] \u2018Natural\u2019 from all Natural American Spirit cigarette product labels, labeling, advertising and promotional materials,\u201d with the caveat that Santa Fe will still be permitted to use the term Natural in the Natural American Spirit brand name.<\/p><\/blockquote>\n

Yet, here in AUGUST, there is still an ad in Sports Illustrated, eight months after the agreement with the big, fat words “Additive Free” in the ad. So, I’ve tried looking into it and I can’t find any information other than a lawsuit has been filed against RJR and the FDA over the agreement.<\/p>\n

Was the agreement supposed to take effect in 2018? Is RJR simply ignoring the settlement? I have no idea. But, it pissed me off.<\/p>\n

And Jesus, it pisses me off that Sports Illustrated keeps taking tobacco advertising, too.<\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

I thought the FDA and RJ Reynolds had reached an agreement to knock this stuff off — a new ad in my Sports Illustrated last month STILL advertising that Natural Spirit cigarettes are “100 percent additive free.” I posted about this back in March.\u00a0This was a settlement in response to FDA ruling that RJR had … Continue reading What the hell? New American Spirit ad still has false advertising<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":4071,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[704,55,70],"tags":[705,276],"class_list":["post-4070","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-american-spirit","category-rj-reynolds","category-tobacco-advertising","tag-american-spirit","tag-tobacco-advertising-2"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2017\/08\/Natural-Spirit-Ad.jpg?fit=1198%2C1648&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4hpEa-13E","jetpack-related-posts":[{"id":4129,"url":"https:\/\/pepesnonsmokingpartytimelounge.com\/?p=4129","url_meta":{"origin":4070,"position":0},"title":"Natural American Spirit finally drops “additive-free” from advertising","author":"Pepe Lepew","date":"December 1, 2017","format":false,"excerpt":"Natural American Spirit finally drops \"additive-free\" from advertising Years of litigation have finally worked. Natural American Spirit has FINALLY changed its advertising. For years, this RJ Reynolds subsidiary had gotten away with advertising its cigarettes as being \"natural\" and \"additive free.\" Natural American Spirit had agreed in a settlement early\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2017\/12\/Natural-American-Spirit-382x500.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":3991,"url":"https:\/\/pepesnonsmokingpartytimelounge.com\/?p=3991","url_meta":{"origin":4070,"position":1},"title":"FDA reaches agreement with Natural American Spirit","author":"Pepe Lepew","date":"March 17, 2017","format":false,"excerpt":"The FDA and Natural American Spirit cigarettes have been locked in a legal battle for a couple of years now over the brand's advertising that its tobacco is \"natural\" and \"additive-free.\" The FDA\u00a0 reached an agreement (secretly, apparently) with American Spirit that allows the brand (owned by Santa Fe Natural\u2026","rel":"","context":"In "American Spirit"","block_context":{"text":"American Spirit","link":"https:\/\/pepesnonsmokingpartytimelounge.com\/?cat=704"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2017\/03\/17097412_10154321361716127_2008838100163681812_o.jpg?fit=1200%2C630&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2017\/03\/17097412_10154321361716127_2008838100163681812_o.jpg?fit=1200%2C630&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2017\/03\/17097412_10154321361716127_2008838100163681812_o.jpg?fit=1200%2C630&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2017\/03\/17097412_10154321361716127_2008838100163681812_o.jpg?fit=1200%2C630&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2017\/03\/17097412_10154321361716127_2008838100163681812_o.jpg?fit=1200%2C630&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":3128,"url":"https:\/\/pepesnonsmokingpartytimelounge.com\/?p=3128","url_meta":{"origin":4070,"position":2},"title":"Arrrggghhh — Sports Illustrated April 20 edition: An ad for cigarettes, followed by an ad about lung cancer","author":"Pepe Lepew","date":"April 19, 2015","format":false,"excerpt":"\u00a0 This made my head explode. Sports Illustrated's policies on tobacco advertising are starting to make my head explode. We all know SI takes tobacco advertising -- a LOT of tobacco advertising. Not only do you find cigarette ads in nearly every issue, you will also find chewing tobacco ads\u2026","rel":"","context":"In "Natural American Spirit"","block_context":{"text":"Natural American Spirit","link":"https:\/\/pepesnonsmokingpartytimelounge.com\/?cat=493"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2015\/04\/Si-ads.jpg?fit=1200%2C849&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2015\/04\/Si-ads.jpg?fit=1200%2C849&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2015\/04\/Si-ads.jpg?fit=1200%2C849&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2015\/04\/Si-ads.jpg?fit=1200%2C849&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2015\/04\/Si-ads.jpg?fit=1200%2C849&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":3467,"url":"https:\/\/pepesnonsmokingpartytimelounge.com\/?p=3467","url_meta":{"origin":4070,"position":3},"title":"FDA: End of the line for so-called “natural” and “additive-free” tobacco products","author":"Pepe Lepew","date":"August 28, 2015","format":false,"excerpt":"Awesome story. The Food and Drug Administration told RJ Reynolds and other cigarette companies to stop it with their false advertising about \"natural tobacco\" cigarette products -- this includes the infamous \"American Spirit\" brand of cigarettes. American Spirit claims to be a \"natural, additive-free\" cigarette brand. A lot of people\u2026","rel":"","context":"In "American Spirit"","block_context":{"text":"American Spirit","link":"https:\/\/pepesnonsmokingpartytimelounge.com\/?cat=704"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2015\/08\/American-Spirit.jpg?fit=828%2C1139&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2015\/08\/American-Spirit.jpg?fit=828%2C1139&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2015\/08\/American-Spirit.jpg?fit=828%2C1139&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2015\/08\/American-Spirit.jpg?fit=828%2C1139&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":3691,"url":"https:\/\/pepesnonsmokingpartytimelounge.com\/?p=3691","url_meta":{"origin":4070,"position":4},"title":"Class-action lawsuit planned against American Spirit cigarettes","author":"Pepe Lepew","date":"January 26, 2016","format":false,"excerpt":"This story is actually a few weeks old, but I just now heard of it. I found out about it while arguing with someone who claims that American Spirit cigarettes are better for you than other brands (The FDA has warned American Spirit to stop with its \"natural\" and \"additive-free\"\u2026","rel":"","context":"In "American Spirit"","block_context":{"text":"American Spirit","link":"https:\/\/pepesnonsmokingpartytimelounge.com\/?cat=704"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2016\/01\/American-Spirit.jpg?fit=386%2C613&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":4175,"url":"https:\/\/pepesnonsmokingpartytimelounge.com\/?p=4175","url_meta":{"origin":4070,"position":5},"title":"San Francisco bans flavoured tobacco products","author":"Pepe Lepew","date":"June 7, 2018","format":false,"excerpt":"San Francisco voters, by an extremely wide margin, voted during California's Tuesday election to ban all flavoured tobacco products. This include sugary cigars, menthol cigarettes and most importantly, sugary- or fruity-flavoured e-cig products. That is a HUGE deal because most e-cig flavours are fruity or sugary. 68 percent voted in\u2026","rel":"","context":"In "e-cigarettes"","block_context":{"text":"e-cigarettes","link":"https:\/\/pepesnonsmokingpartytimelounge.com\/?cat=21"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2018\/06\/k300_flavors_fruits.jpg?fit=1200%2C836&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2018\/06\/k300_flavors_fruits.jpg?fit=1200%2C836&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2018\/06\/k300_flavors_fruits.jpg?fit=1200%2C836&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2018\/06\/k300_flavors_fruits.jpg?fit=1200%2C836&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/pepesnonsmokingpartytimelounge.com\/wp-content\/uploads\/2018\/06\/k300_flavors_fruits.jpg?fit=1200%2C836&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/pepesnonsmokingpartytimelounge.com\/index.php?rest_route=\/wp\/v2\/posts\/4070","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pepesnonsmokingpartytimelounge.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pepesnonsmokingpartytimelounge.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pepesnonsmokingpartytimelounge.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pepesnonsmokingpartytimelounge.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4070"}],"version-history":[{"count":0,"href":"https:\/\/pepesnonsmokingpartytimelounge.com\/index.php?rest_route=\/wp\/v2\/posts\/4070\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pepesnonsmokingpartytimelounge.com\/index.php?rest_route=\/wp\/v2\/media\/4071"}],"wp:attachment":[{"href":"https:\/\/pepesnonsmokingpartytimelounge.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4070"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pepesnonsmokingpartytimelounge.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4070"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pepesnonsmokingpartytimelounge.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4070"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}