Juul prepares to fight San Francisco

Remember the douchy Juul CEO who is so awfully, terribly sorry that teenagers use his product?

Well, while researching douche-bro, I found out he’s preparing to go to war with San Francisco.

San Francisco a few weeks ago was the first major city in the U.S. to ban sales of e-cig products.

Ironically, Juul, the No. 1 e-cig company in the world (it is actually partly owned by Altria, which makes Marlboro cigarettes), is based in San Francisco.

Douche-bro CEO Kevin Burns, who is so awfully sorry teens use his product after his company aggressively marketed Juuls on social media for years, said Juul is not leaving San Francisco.

From the San Francisco Chronicle:

  • As San Francisco officials prepare to consider a bill that would suspend the sale of e-cigarettes in the city, the CEO of Juul Labs — the controversial, homegrown company that sells the majority of e-cigarettes in the U.S. — said he’s committed to keeping the business and its fast-growing workforce in San Francisco.

“Yes, we’re staying,” Juul CEO Kevin Burns said Thursday in a wide-ranging interview with The Chronicle’s editorial board. “San Francisco is our home. We want to be in San Francisco. We have 1,200 employees in San Francisco, a huge talent base in San Francisco. We want to be a resident, and I’m hopeful we’ll find a way to be a resident.”

And beyond that, Juul is going to fight the city’s ban on selling vaping products. The company is sponsoring a sneaky voter initiative that is being presented as an anti-tobacco initiative. What it really is is a backdoor attempt to override San Francisco’s ban on e-cigarette sales.

From the Chronicle:

Juul wants to place an initiative on the November ballot that would essentially override [San Francisco’s e-cig sales ban], if it is passed, by ensuring that e-cigarettes could continue to be sold in San Francisco. The ballot measure is being framed as an attempt to further restrict tobacco sales to minors, but most of those restrictions are already in place under state law.

Tobacco industry critics say Juul has used deceptive language, trying to frame the initiative as the last word in tobacco regulation in San Francisco by including the words “Comprehensive regulation of vapor products … the provisions of this initiative may only be amended by a vote of the people.”

Juul said the ballot measure, if passed, would prevent the Board of Supervisors from enacting an e-cigarette ban in the future — but it would not negate tobacco laws the city has already enacted, such as a ban on flavored tobacco that voters passed last year.

Oh, sneaky, sneaky, sneaky bastards, using the same sneaky doublespeak techniques that their overlord Altria and Philip Morris have used for years.

UPDATE: Man dies from vaping illness

It appears at least one person has died in the surge of vaping-related illnesses, mostly in the Midwest.

An Illinois man who came down with a sudden respiratory illness after vaping died. All told, at least 193 lung illnesses have been identified as being related to vaping. There are dozens more cases under investigation that might be tied to this outbreak.

It appears that there was a contaminated or purposely poisoned batch of vaping fluid. And it appears it was being sold on the streets. Reportedly, it’s both nicotine and marijuana involved, though all the stories I’ve read seem to be hinting that this is mostly happening with THC vaping fluid.

From an NBC News story:

In Wisconsin, a 26-year-old man started to feel ill and was hospitalized after taking a couple of hits from a new vape cartridge. Dylan Nelson of Burlington, Wisconsin, eventually had to be put into a medically induced coma after his lungs started filling with liquid.

He has since been released and is recovering.

His brother, Patrick DeGrave, said that Nelson purchased the cartridge off the street and not from a reputable shop.

“You don’t know if you’re buying something from a middleman that picked it up from a dispensary or if you’re buying it from somebody who has tampered with it and made their own mixture,” he said. “You literally don’t know what you’re inhaling into your body.”

Juul’s owner is so awfully sorry

Juul CEO Kevin Burns

This happened a while ago, but I’m just now getting to it. I really got a kick out of it. And it pissed me off.

The owner of Juul actually apologized for the role his company played in helping to popularize e-cig use by teenagers.

It totally came off like an old Monty Python bit … “I’m so sorry, so awfully sorry I murdered all those people …  Gosh, I’m sorry …”

Yeah, he’s sorry he’s a billionaire, too, I’m sure.

From a USA today article:

“First of all, I’d tell them that I’m sorry that their child’s using the product,” said Kevin Burns, who joined Juul in late 2017. “It’s not intended for them. I hope there was nothing that we did that made it appealing to them. As a parent of a 16-year-old, I’m sorry for them, and I have empathy for them, in terms of what the challenges they’re going through.”

Oh, baloney, Kevin Burns, especially his bullshit about “I hope there was nothing that we did that made it appealing to them.”

Teen girl using a Juul

Juul was one of the vaping companies that most aggressively and successfully used social media to advertise its products, including Instragram “influencers.” Jull very quickly came to dominate the e-cig industry, gaining control of over 70 percent of the industry. This guy Burns is so full of it. He apologized because he got called to testify before congress and because lawsuits are piling up against Juul over addicting kids to nicotine (it turns out Juul pods are considerably more powerful with higher amounts of nicotine than other e-cig companies). This really takes the cake as one of the phoniest “apologies” I’ve ever seen. The L.A. Times even wrote an op-ed piece called, “Let’s call it a Juuling epidemic.”

From the USA Today article:

Yet Juul’s critics point to the company’s initial advertising campaign, which featured bright colors and young looking models, as evidence that Juul fueled the surge in teen vaping. Co-founder Adam Bowen said in retrospect the ads were “inappropriate.”

“When we launched Juul, we had a campaign that was arguably too kind of lifestyle-oriented, too flashy,” he said. “It lasted less than six months. It was in the early days of the product introduction. We think it had no impact on sales.”

The Campaign for Smokefree Kids thought the same of Burns’ apology as I did.

From their press release:

Once again, Juul is following the tobacco industry’s playbook: Proclaim loudly that they don’t want kids to use their product, while never admitting that their marketing targeted and attracted kids. Like its partner Altria, Juul still refuses to admit that the company’s marketing targeted kids or has played a major role in youth use of its e-cigarettes – despite overwhelming evidence to the contrary.

This is a deceptive, self-serving gesture by Juul given their complete refusal to take responsibility for creating the youth e-cigarette epidemic. It is a blatant attempt to deflect attention from the company’s wrongdoing while it opposes meaningful government regulation to prevent it from continuing to addict kids. There can be no doubt about Juul’s role in the current youth epidemic: It marketed a sleek, cool, high-tech product that comes in sweet flavors that appeal to kids, delivers a massive dose of nicotine that can quickly hook kids and was launched with social media marketing that a Stanford study found was patently youth-oriented.

This is one more example that Juul is more interested in repairing its image and expanding its sales than preventing youth use. Juul is following the tobacco industry’s playbook to the letter: Addict kids, deny responsibility for doing so, run slick PR campaigns to fool policy makers and the public, and fight real solutions to the problem.

I couldn’t have said it better myself.

Netflix to cut smoking — even on ‘Bojack’?

An oblivious Bojack blows smoke in little Sarah Lynn’s face.

Netflix announced this week that it’s cutting smoking in some of its shows.

One of the shows that has taken a lot of heat for portaying a hell of a lot of smoking is Netflix’s “Stranger Things.” The sheriff in that show is constantly smoking and Stranger Things has been specifically targeted by anti-tobacco advocates.

Personally, I’ve sure noticed that Netflix’s Bojack Horseman has a lot of smoking, but then again, it’s a show about an alcoholic, self-destructive, pill-popping, clinically depressed horse, so smoking kind of fits right in with his character. Bojack even smokes as a child after seeing Secretariat smoke on TV. His abusive mother catches him and forces him to smoke the entire cigarette just to show him that she hates him.

Bojack recalls this terrible memory of his mother’s cruelty as he’s smoking a cigarette … which he clearly isn’t enjoying.

Baby Bojack smoking his first cigarette after seeing Secretariat smoking on TV.

There’s a scene in another show where Bojack is blowing smoke right in a little girl’s face and making her cough, but he’s such a narcissist he doesn’t even notice. The scene takes place from the 1990s, when some people were still buttheads about smoking around kids.

Another interesting sidenote about Bojack Horseman. His mother smoked constantly in the show and in the end, she dies of Alzheimer’s. I wonder if the people in the show even know that studies show a connection between smoking and Alzheimer’s and if they gave that some thought.

Interesting , the rise of smoking on TV is happening while depictions of smoking is on the downswing in movies. Disney (which is also Marvel and Star Wars) has a specific policy that no smoking is allowed in its movies. (There is one really brief cigarette scene in the extreme hard R-rated “Deadpool 2”. Deadpool literally uses a cigarette to kill himself. In the commentary on that movie, Ryan Reynolds said it just made more sense that since Deadpool is killing himself, he should be smoking a cigarette, not a joint.

Bojack’s mother, Beatrice, who died of Alzheimer’s after a lifetime of smoking.

Other shows mentioned in this article are “Orange is the New Black,” and the “Unbreakable Kimmy Schmidt.”

The Truth Initiative, which monitors tobacco depictions in the media, has noticed the increase in smoking onscreen in its “While You Were Streaming” report.

Teens getting mysterious lung disease from vaping

Long time since an update. I have been very busy and spend most of my spare time outdoors, hiking and trying to get back in shape this summer.

So, there’s a TON to catch up on. I will try to do this over the next few days.

First things first

Mysterious vaping illnesses

At least 150 teenagers around the U.S. have been admitted to emergency rooms with some mysterious lung disease caused by vaping.

They weren’t necessarily vaping tobacco; some of the teens were vaping marijuana.

The one common thread between all the illnesses. All of the victims were vaping. The other common thread, most of them appeared to have bought their vaping products on the street rather than legally through a store.

From an NBC News article:

“One patient came in with full respiratory collapse and essentially had to be on life support,” said Dr. Jacob Kaslow, a pediatric pulmonary fellow at Monroe Carell Jr. Children’s Hospital at Vanderbilt in Nashville.

Kaslow told NBC News that his hospital has treated four cases of vaping-related respiratory illness over the past six months. Tracking the cases has been tricky, as patients tend to have a variety of symptoms, including severe pneumonia and coughing up blood.

“We’re only discovering this now because we’re asking, ‘is there any history of vaping or electronic cigarette use?'” said Kaslow.

No deaths have been reported. But some patients have developed severe, progressive lung disease, and have required ongoing mechanical breathing assistance.

The Centers for Disease Control and Prevention is working with states to try to pinpoint an e-cigarette ingredient, e-liquid, device or purchase method linking all of the cases.

It’s unclear whether there was some kind of contamination of the devices or e-liquids that led to the 149-plus cases.

Some patients reported buying their vapes off the street.

“The evidence continues to point to street-bought vaping cartridges containing THC or synthetic drugs as being the cause of these illnesses,” Gregory Conley, president of the American Vaping Association, wrote in a statement to NBC News.

So, again, lots of questions about vaping and the contaminants that are found in vaping fluids. This isn’t the first illness tied to vaping. Vaping is already believed to be tied to a disease known as “popcorn lung” (the name comes from the fact that it was first tied to workers in popcorn factories).